Skills by Occupation

brainstorm ideas perform market research develop professional network liaise with advertising agencies copyright legislation identify customer's needs advertising techniques persuade clients with alternatives give live presentation develop creative ideas

create media plan analyse cultural trends analyse consumer buying trends media studies recommend market-related measures media planning collaborate in the development of marketing strategies assist in the practical actions for developing marketing campaigns meet expectations of target audience perform media outlets research coordinate advertising campaigns brand marketing techniques define brand identity types of media advise on public image develop media strategy examine advertisement layout marketing principles manage budgets create advertisements advise on public relations graphic design monitor media industry research figures follow a brief approve advertising campaign draw conclusions from market research results develop public relations strategies public relations evaluate advertising campaign publishing market